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SERVICES > Solicitation Training
Objective: Our dynamic solicitation training service focuses on the most
important part of the fundraising process - asking for the gift. The one day
program can be designed for volunteer board members, development staff or
a combination of both. The focus is on gaining a sense of comfort and
confidence in making an appeal for a specific project or organization.
Elements of the Service
- Presentation of the specific multiple components of the identification, cultivation, solicitation and stewardship process of asking for a gift
- Examination and exploration of the various motivations that individuals or businesses may have to make a gift to an organization
- How to develop a properly prioritized prospect list
- Identify the most comfortable and effective role that different individuals may have in the overall fundraising effort
- Detailed presentation of the specific elements of what can and should occur during a personal fundraising visit
- Scripts for successfully "closing" a gift request with a positive response
- Practice sessions in a comfortable environment without putting participants "on the spot" in a large group setting
- Discussion of areas and questions that are specific to an organization and its particular cause or project
Expected Outcome
The participants will have a higher sense of confidence and willingness to
actively make fundraising visits. While addressing the barriers which may be
present for some individuals, the process provides the tools and specific steps
from making the appointment all the way to "closing" a gift in a successful and
positive way. The result will be an increase in the quantity and quality of
fundraising visits that are made by an organization.
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