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SERVICES > Employee Giving
Objective: Implementing specific strategies and techniques to maximize financial support from employees is a priority for almost any organization. Not only can support from this group generate significant levels of gift income, but it also sends a positive message to the community. Receiving support from "those who know us best" influences giving from our community as well as private foundations.
Elements of the Service
- Recruitment and training of employee leadership to effectively position them to visibly lead the effort
- Implementing recognition programs for employees that create incentives to give at higher levels
- A proven structure to organize and solicit each clinical and non-clinical employee
- Samples of materials from organizations that have had particular success in organizational family giving
- Direction to staff and volunteers through the "membership drive" process that has shown to provide maximum results in both numbers of donors and dollar amount
- Methods to sustain and grow the giving from this constituency beyond a single campaign
- Provides a stronger infrastructure for implementing a clinically-based grateful patient program
- Benchmarking against other organizations of similar size and circumstances
Expected Outcome
Implemented properly, success with this key constituency provides an outstanding initial base of support, communicates commitment and generates substantial levels of gift income to the organization. Additionally, the internal communication about a given campaign or project is directed toward those who are our most effective ambassadors in the community. This combination of communication, enthusiasm and dollars provide the platform of success for an overall campaign.
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