Monthly Archives: January, 2012
Hospice Care in America: Facts and Figures from NHPCO
The National Hospice and Palliative Care Organization recently published its annual report: “Facts and Figures: Hospice Care In America”. In addition to providing a global perspective of the field, this report contains interesting and persuasive facts, which hospice development professionals and volunteer fundraisers will find useful and compelling, as they articulate their case for support to [...]
Advancing Your Physician Giving Effort
Hospital fundraisers do well to understand how to engage their medical staff. Here is a possible checklist of steps to launch or advance a physician program: Form a separate, small committee of 3 to 5 influential physicians. Create a physician component within your major gifts program, specifically encouraging their engagement, and recognizing their support. Acknowledging [...]
Raising Money Online Is Harder Than It Sounds
The January 7th issue of The Economist featured an interesting piece on social media and fundraising. In an article entitled One Thousand Points of Like, the magazine opined that, “raising money online is harder than it sounds.” Imagine that. The virtual space is flooded with social-networking tools and apps, offered to raise money for charitable [...]
41%
41%. That’s it. 41%. That’s the median US charity’s donor retention rate. According to the Fundraising Effectiveness Project (FEP) – a 10-year study, launched in 2006 by AFP and the Urban Institute’s Center on Nonprofits and Philanthropy – 59% of the median NPO’s 2009 donors did not give again in 2010. 41%. [...]
Are Millennials Real Prospects?
Blogger Liz Braden has proposed that millennials may just be the “perfect donor.” Really? First, she contends, “millennials give dollar by dollar,” which I take to mean that, once engaged, and with a genuine understanding and appreciation of the impact of their contribution, they will give what they can. While that is likely a very [...]
2012 Predictions
I will spare you a retweeting of the countless predictions for fundraising and philanthropy for 2012, currently burning up the blogosphere. I visited a colleague one morning near year’s end. We talked about how his year was finishing up, and what lies ahead. In very few words, we agreed that next year would be full [...]
