Monthly Archives: June, 2011
Get Your Facebook On!
Opening new doors to your nonprofit though social channels is becoming critical to stay connected with your loyal supporters and gain exposure to potential donors and volunteers. The greatest value of social media is derived from engaging in “conversation” on these networks. Real stories which put a human face on your organization not only provide an emotional [...]
Fundraising – Not the Oldest Profession
History truly does repeat itself – at least in philanthropy. In classical Greece and Rome fundraisers built amphitheaters, staged Olympic-style games and provided fabulous feasts (today’s golf tournaments and galas). Consider these other philanthropic core basics that have withstood the test of time: Religious fundraising – Construction of facilities (capital campaigns) and care for the [...]
Charitable Exercise Fever
How many of you have participated in an athletic fundraising event? What about your nonprofit – has your board embraced this charitable “exercise”? Last year 5,863,718 participants in the five largest charity sports events helped generate combined revenue of $827,992,668 for five charities, according to the American Institute of Philanthropy-Run Walk Ride Fundraising Council. American [...]
Creating Collaborative Partnerships
Corporate giving to nonprofits is a partnership. For a partnership to be viable and lasting, it must mutually benefit both entities. How can you meet the priorities of both? A nonprofit health care organization could utilize this approach: Match the business’s interests with an individual facility’s needs. For instance, if a hospital needs a new women’s center, the prospect [...]
Technology? You can do IT
Nonprofit operating budgets are tight, but with creativity and minimal investment, you can take new, inexpensive approaches to traditional vehicles. The constant wave of new and better quality software and video cameras allows us to reach ever broader and more diverse potential constituencies. It is not expensive or even complicated to create a compelling video [...]
